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Help Topic: Web 2 Lead Instructions


Web-2-Lead Address

Web-2-Lead allows you to integrate common features of your website such as your “Contact Us” forms, directly into the Leads queue within Tracker so that you capture all the information in one place and can process it easily, alerting the relevant people instantly and automatically.

The Publish Jobs Address will differ based on whether your system is hosted in the US or UK environments and your Client Success Manager will be able to confirm this for you.

  • For the US, the address will be https://evoportalus.tracker-rms.com/clientdatabase/newlead
  • For the UK, the address will be https://evoportaluk.tracker-rms.com/clientdatabase/newlead

Note: The clientdatabase will be a unique name given to each client and can be obtained from your Client Success Manager.

 

How it works

By authoring a simple HTML web forms or amending your current web forms, you can send submissions directly to Tracker for processing and Tracker will then return the web user back to a Thank You page on your original website – as specified by you.

The form can be a standard HTML <form> with the action parameter set to the lead generation page of your Tracker system (please contact Support to obtain your dedicated address).  For example:

<form name=”contactUs” method=”post” action=”url”>

Within the <form> and </form> tags, several <input/> objects can be placed to collect relevant information from the user to populate the lead record.  These are as follows:

Input Name

Type

Description

Required

Length

leadname

Hidden

The name of the lead as it will appear in the Lead list

Mandatory

50

department

Hidden

The Tracker department name that you want the Lead directed at (and who will receive the Notification)

Mandatory

50

territory

Hidden

The Tracker Territory name for which this Lead record applies

Mandatory

50

returnurl

Hidden

The URL to return the user to once the Lead record has been created

Mandatory

Unlimited

leadfrom

Text

The name of the Person, Company or Organisation from which the Lead record originates

Mandatory

50

telephone

Text

The contact telephone number for the Person to which the Lead relates

Optional

50

email

Text

The email address for the Person to which the Lead relates

Optional

50

Website

Text

The website for the Person to which the Lead relates

Optional

50

leadsource

Text

A text description of the source of the Lead (e.g. Search Engine, Website, etc)

Optional

50

leaddescription

Text

A more detailed description or collection of further information relating to this Lead that can be reviewed by the Tracker user

Optional

Unlimited

companyname

Text

The name of the company for which the person works.  This will auto-create a new client record or find an existing client record by the same name when the "createcompany" input field is set to "y"

Optional

Unlimited

createcompany

Text

Instructs the lead process to auto-create a new client record if one by the same name does not already exist. Value is "y"

 

Optional

1

firstname

Text

The firstname of the contact.  This will auto-create a new contact record or find an existing contact record by the same email when the "createcontact" input field is set to "y"

Optional

50

surname

Text

The surname of the contact.  This will auto-create a new contact record or find an existing contact record by the same email when the "createcontact" input field is set to "y"

Optional

50

createcontact

Text

Instructs the lead process to auto-create a new contact record if one cannot be found using the "email" field (if populated).  Value is "y"

Optional

1

createresource

Text

Instructs the lead process to auto-create a new resource/candidate record if one cannot be found using the "email" field (if populated).  Value is "y"

Optional

1

responsecode

Text

Corresponds to the Lead Response Code entered against the Lead associated Template in Tracker and will automatically send out this template on creation of the new Lead. Note: You must supply a userid in the "fromuserid" field for this to work

Optional

50

fromuserid

Number

The User Id for the user account from which any response code templates will be sent

Optional

n/a

 

Example Contact Us Form

The following example form collects information from a Contact Us form and sends it to Tracker for processing:

<form name="contactUs" method="post" action="url">        
  <input type="hidden" name="leadname" value="Website Contact Us" />       
  <input type="hidden" name="department" value="Sales" />       
  <input type="hidden" name="territory" value="United States" />       
  <input type="hidden" name="returnurl" value="http://my.website.com/thankyou.htm" />
  Please enter your name:                     
  <input type="text" name="leadfrom" maxlength="50" />
  <br />       
  Please enter your telephone number:       
  <input type="text" name="telephone" maxlength="50" />
  <br />       
  Please enter your email address:            
  <input type="text" name="email" maxlength="50" />
  <br />       
  Where did you hear about us?                
  <input type="text" name="leadsource" maxlength="50" />
  <br />       
  What is the nature of your enquiry?         
  <textarea name="leaddescription" maxlength="255" rows="6" />    
 </form>